Create beautiful surveys.
Smiley faces, rating scales, Net Promoter Scores and open-ended questions. Find out what survey type will work best for you
Measure happiness with smiley face surveys
Smiley face surveys increase engagement from customers, employees and patients alike, helping you to improve satisfaction levels and grow loyalty.
Smiley faces are popular, easy-to-use and universal.
Smileys are instantly recognised: users simply respond to the survey question by pressing the smiley button that reflects their experience. The exact time of day of every response is captured, which means you can track happiness over time, across all areas of your organisation.
Rich insights can be gained from one or two quick follow-on questions which establish WHY your customers feel the way they do.
Well designed surveys using different question types, including rating scales and free text, give respondents the opportunity to tell you exactly what they what you to know.
ViewPoint enables the creation of on-brand surveys and feedback forms. Any image with appropriate rights may be imported and used as banners or buttons.
Our customers enjoy beautiful surveys that their customers love to tap, click and rate.
Smiley face surveys are universally popular but they’re not always best. For example, they don’t work:
When there’s only one question asked and it's the wrong question.
For example, I might be 'happy' with the store brand (Walmart, Tesco, etc.) but unhappy that day because there was none of my favourite bread. How will you know what my rating is actually telling you?
When it's the only question asked but you're interested in deeper knowledge.
A smiley question will tell you “what” but not “why”. A follow-up question is needed to gain insight.
Also consider :
"We conducted some research to find out why people leave feedback, and gave options for future feedback systems. Using images, we showed the options available to us. The ViewPoint touchscreen was the overwhelming favourite amongst the staff, students and visitors we asked."