Catering Facilities Feedback
ViewPoint survey and reporting solutions are used in catering environments by organisations such as Serco, Chartwells, the University of Leeds and Belhaven Pubs to measure customer satisfaction – and identify important areas for service improvement.
We enable organisations to develop an in-depth understanding of their customer's needs by tracking and measuring customer service levels in hospitality environments. We then report on that feedback in fast and practical ways so that service levels are improved. Read our article on customer experience in hotels and hospitality.
Catering Surveys using ViewPoint
One catering company used comment cards to measure customer satisfaction at their restaurants. Their main problem was they didn’t generate enough meaningful data through the comment cards, despite restaurant staff working hard to encourage responses. After all, comment cards are not engaging and don't give the customer any assurance that feedback might actually be used.
But after ViewPoint was introduced, customer feedback volumes grew exponentially, reporting was easy-to-read and actionable, and staff were better supported to provide an excellent customer experience.
Improved Customer Engagement
ViewPoint improves customer engagement by offering a range of different methods for capturing valuable customer experience feedback. By engaging with your customers onsite using survey kiosks or tablets, or shortly after their visit via their Smartphones, feedback levels are vastly improved and customers enjoy the experience of giving their feedback. Real time engagement and feedback tools also promote an on-brand, service-led culture, as your staff are quickly able to act on any service issues before they escalate and you lose a customer.
We can help you deliver a great customer experience.
For a brochure, demonstration or initial discussions please get in touch
Related Case Study
Belhaven chose CRT's ViewPoint customer experience platform, with staff handing touch screen tablets to customers at the point of payment. Customer feedback is then easily accessed by authorised staff in order to track key themes and act on the insight to improve services.